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Basics – Making the most of Google
This is the first post in a series that covers off the basic things you need to do in order to get access to Google and the number of useful tools it has available. In order to make the most of what...
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Digital marketing tools: Hubspot’s SEO for lead generation kit
Finding your way around SEO (search engine optimisation) can be daunting at first. If you’re just starting out it’s hard to work out the best place to begin. The guys at Hubspot champion the inbound...
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Social media – Social by Social
If you want to know the background behind social media there’s a great free manual available for download at www.socialbysocial.com/content/download. It’s aimed at all levels so you can use it to dip...
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SEO Tools – Get some Insights
When you are planning your natural search (SEO) campaigns it’s often hard to know where to begin and which terms to target. Google Insights for Search is a really useful SEO tool which is used to...
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tompratt.org iPhone App – Digital marketing tips on the move
The tompratt.org digital marketing iPhone App is now up and running and available to download. Providing digital marketing updates from this blog and my Twitter feed straight to your iPhone. You can...
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Getting trendy – Improve SEO and PPC activity using Google Trends
Google Trends is useful, free tool that shows trends in search terms over a period of time. Image credit: Google Trends This screenshot gives you an example of how you can used it to plan your...
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Resource: www.businessmodelgeneration.com
If you’re looking for an effective easy to use tool to put your ‘killer idea’ to the test then take a look at www.businessmodelgeneration.com. The site contains a wealth of information about how to...
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Glimpse of Barley the new content editor from Plain
I’ve been looking for a minimalist blog platform for an expansion of The Black Tree project (@_TheBlackTree). I have just come across Barley, a blogging platform currently being developed by the team...
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